Running Light: A Comic Ad for RGB+IC LED Strips
A short Russian language cartoon ad for RGB+IC LED strip lighting. An office manager announces that "running fire" has arrived, an LED strip with eyes darts around the office, and the chase ends with colored light running along the strip. It shows uses in shop window lighting and festive decor and closes with a call to offer the strip to decorators and installers. It is drawn in the Crude Doodle style with wobbly marker figures on a white background.
Business and marketing Crude Doodle style
- Voice
- Gleb
- Language
- Russian
- Length
- 0:31
The brief
This is the brief that made the video. Start from it and change what you like.
Make a funny 30 second landscape (16:9) cartoon ad in Russian for an RGB+IC LED strip. Open with an office manager excitedly announcing that "running fire" has arrived, then show a cheerful LED strip with eyes running away through the office. The manager catches up and explains that only the light runs, and the strip stops as colored lights travel along it. Show it lighting a shop window and holiday decorations, then close with the line that RGB+IC brings dynamic effects to bright projects and a call to offer it to decorators and installers. Use an energetic comedy host voice with crisp comic timing. Keep the drawings simple and expressive on a white background, and show no actual flames.
The script
«У нас появился бегущий огонь!» — объявляет менеджер TM General.
И тут светодиодная лента с глазами уносится по офису. Менеджер бросается следом: «Бегает только свет!»
Лента останавливается — и цветные огни бегут уже вдоль неё. Вот так эр-джи-би плюс ай-си превращает обычную линию в динамический акцент: подсветка витрины, праздничный декор и яркие проекты.
Лента эр-джи-би плюс ай-си — динамические эффекты для ярких проектов.
Предлагай оформителям и монтажникам!
